Apparently, the people of Finland are great believers in the healing powers of the Sauna. According to a Finnish proverb; if liquor, tar or sauna doesn’t cure you, it’s probably fatal.
When your computer catches a virus however, no amount of liquor, tar or even sauna will help (not the computer at least). That’s where Finnish computer security firm F-Secure comes in.
F-Secure is one of the most respected names in the field of computer security, Twitter being an example of one high profile client.
So we were intrigued when we learned from one of our favorite blogs, Brand New, that F-Secure had overhauled their brand. Those who share our interest in brand guidelines should check out the F-Secure guidelines (pdf).
What sold us the new identity was seeing the new logo on software boxes, below.
We were not averse to the old “super-hero” logo, but the new version makes the product feel very professional and, well, secure.
