I happen to love www.youtube.com and I can get lost in there for hours looking at various videos. The other day I was listening to Owl City songs and then I saw this video with some guy who made his own version and video of the song. Check it out:

If you watched the whole thing you might have noticed a question in the end: “What’s your fave store to get lost in?”.

I immediately thought that this could be a great slogan for an Ikea commercial. The song fits perfectly. I visualize a couple or roommates picking up everything they need to furnish their apartment and getting lost in the process and discovering the wonders of Ikea!

Judging by the reaction from the Ikea employees however, this campaign will probably never be made.