The Team

Geir Freysson – Managing Director and Technology Director

Geir writes the code, runs the company and tries to keep everyone happy. Brand Capital was born when Finnur told Geir, “I have an idea” and Geir answered, “Let’s go for it”. Geir divides his time between his two favorite cities, London and Reykjavík, writes the occasional post on his personal blog and follows way too many people on Twitter.

Email: geir at transmitit.com

Finnur Magnússon – Strategy Director

Finnur is responsible for the long term vision for Brand Capital. In his spare time Finnur likes to make gourmet cheese from scratch. For the last 3 years Finnur has been working as a consultant and project manager on Digital Asset Management projects for large companies, including Virgin Holidays, Nokia, Sony Computer Entertainment, Diageo and Woolworths.

Email: Finnur at transmitit.com

Agnar Sigmarsson – Commercial Director

Agnar Sigmarsson is in charge of marketing and business development. Agnar launched his business career at age 6, making money off local college kids by collecting their recyclables and cashing in the refund. This venture ended when school authorities decided he was making to much money and started doing it themselves. Agnar worked as a stockbroker for investment bank VBS before co-founding Transmit.

Email: agnar at transmitit.com

Heli Rajasalo – Product Director and Brand Management Consultant

Heli knows branding. She makes sure that Brand Capital products match the business needs and marketing processes that exist in the real world. Heli brings to the team 15 years of client side and agency experience in brand creation, strategy, management and evaluation. She is based in London where she cycles everywhere – except when it rains!

Email: Heli at transmitit.com